FOR IMMEDIATE RELEASE

JVC PROFESSIONAL PROMOTES LON MASS
TO VICE PRESIDENT OF MARKETING

Wayne, NJ (June 19, 2007) - JVC Professional Products Company today announced the promotion of Lon Mass to Vice President, Marketing. In his new role, Mass will oversee all product developments and marketing activities to ensure JVC’s expansion into new and existing markets.
Bob Mueller, Executive Vice President of JVC Professional Products Company said,We promoted Lon to VP of Marketing to strengthen our marketing initiatives in an effort to capitalize on existing and new markets segments. Aligning JVC’s unique technologies with talented executives will help us continue our mission of providing our customers with the most innovative and cost-effective products available.”

With over 28 years of experience and management in the broadcast, corporate, dealer and distributor sector for AV, Video, and Display sales, Mass brings his vision and leadership to a creative and strong technical team of individuals who are experts in sales and product marketing.

As Vice President of Marketing, he will also partner and support Larry Librach, VP Sales Digital Video Division, Steve Martin, Assistant VP Security Division and Jack Faiman, VP Display Systems Division, to build marketing activities around JVC Professional’s reseller channels. Mass brings strong people skills, with the ability to communicate as well as motivate people to achieve their targeted goals.

Prior to his new position, Mass was the Division Manager for the Display Systems Division and the East Coast Branch Manager for the Digital Video Division of JVC Professional Products Company.

His previous industry experience includes working for Panasonic Broadcast & Television Systems Company, NEC Solutions (America) Inc., Visual Systems Division and SONY Electronics Inc., Business Solutions & Systems Company (BSSC).

ABOUT JVC PROFESSIONAL PRODUCTS COMPANY
JVC Professional Products Company, located in Wayne, New Jersey, is a leading manufacturer and distributor of a complete line of broadcast and professional equipment. For more information about this, or any other JVC Professional Products Company product, contact JVC at (800) 582-5825; or Candace Vadnais at PFS Marketwyse 973-812-8883, ext. 430 or visit JVC’s Web site at http://www.jvc.com/pro.

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