
FOR
IMMEDIATE RELEASE
Contacts:
  	
JVC Demonstrates New D-ILA Home Theater
Projectors at Fall EH Expo
New THX® Certified DLA-RS20 has the industry’s highest
native contrast ratio – 50,000:1.
  - LONG BEACH, CA  (November 5, 2008) –
	JVC Professional Products Company today demonstated its 1080p home theater line including the new DLA-RS20, a THX®
Certified* projector that offers a native contrast ratio of 50,000:1,
the industry’s highest.  Also shown was its award
winning DLA-RS2 configured with an anamorphic lens for 2.35:1
motion picture viewing and the new, affordable  DLA-RS10 with a
32,000:1 contrast ratio.  JVC's highly-acclaimed D-ILA projectors
achieve high contrast ratios without the use of an auto iris.  All
are part of JVC's highly acclaimed Reference Series line of high end
home theater products.
 
  - 
	
	 - Contributing to the DLA-RS20's
	superior native contrast ratio is a newly developed lens with a
	16-step
	fixed aperture	that helps eliminate extraneous light that can reduce contrast
	levels and allows adjustment of brightness to suit user preferences.  The DLA-RS10 features a 3-step aperture.  	In addition, changing the structural design of the optical section
	from a conventional L-shape with
	a mirror to a straight
	configuration reduced light leakage.  Combining this new structure
	with a highly efficient lamp allows the DLA-RS20 to achieve a
	brightness of 900  lumens and the DLA-RS10 to achieve 1,000 lumens.
 
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  - The  DLA-RS20 is THX Certified to ensure accurate and exceptional picture
	quality in the home theater environment.  A trusted cinema and
	consumer brand, THX certification provides JVC a means to further
	differentiate its projectors from competitive offerings and
	communicate a clear message about quality to customers.
 
  - 
	
	 
  - Core technologies and many of
	the features that earned earlier JVC projectors accolades from
	reviewers and users alike are also incorporated into the new DLA-RS20.  But improvements in several key areas allow all four
	new models to deliver brighter, more intense images.  What’s more,
	JVC has engineered an all-new chassis that is smaller giving the projector a sleeker appearance.
 
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  - Critical proprietary
	technologies at the heart of both projectors include JVC’s  0.7-inch full high definition D-ILA
	devices and the company’s wire-grid optical engine.  These deliver the industry’s highest native contrast ratio,
	meaning that there is no dynamic iris to artificially inflate
	contrast specifications.  As a result, the projectors simultaneously
	deliver true blacks and extraordinary luminance detail with unparalled contrast ratio. 
 
  
JVC-developed D-ILA technology
		employs three (RGB) devices for a naturally rich, flicker-free
		picture even when there is rapid movement in the image.  In
		addition, the optical engine with wire grid polarizers ensures precise light
	polarization without light leakage for true black level
	reproduction. Together, the D-ILA devices and the engine guarantee a
	smooth picture with vivid colors and high contrast.
  
	
	
  Among key new developments found in the new projectors is
	the use of the HQV Reon-VX video processor developed by Silicon
	Optix to ensure excellent image reproduction with precision I/P
	conversion and scaling.  In addition, the DLA-RS20
	features color management that allows control of colors individually
	by R, G, B, C, Y, or M, in three separate axes of color phase,
	chroma saturation and brightness. Up to three customized color
	settings can be stored for future use.
  
	
	
  Also unique to the DLA-RS20 is THX Certification.  With
	a strict focus on image quality and signal processing performance,
	THX certification promises that the projector is capable of
	presenting a wide range of video content at maximum resolutions with
	the correct color and luminance levels. In addition, THX has created
	a battery of signal processing tests that challenge the projector’s
	scaling, motion conversion and de-interlacing capabilities. This
	type of in-depth analysis predicts how the RS20 will
	present a variety of high definition and standard definition
	content.
  
	
	
  The DLA-RS20 also
	features the THX Movie Mode, a pre-calibrated video setting for watching
	movies on DVD, Blu-ray HD or broadcast television.
	This playback feature
	is designed to recreate the cinema experience at home by setting the
	display’s gamma, luminance, color temperature and other settings
	to mirror those used by filmmakers in post-production. THX Movie
	Mode also ensures projector brightness is optimal for large screen
	viewing.
  
	
	
  Other features common to the DLA-RS20 and DLA-RS10 include:
 
	1.	High-performance 2x motorized
	zoom lens
  - 
	A new high-performance 2x zoom lens
	with motorized focus, zoom and shift features a large diameter,
	all-glass lens system with 17 elements in 15 groups that includes an
	ED lens to project a full HD image with exceptional depth.  In
	addition, a unique automatic lens cover opens when the projector is
	powered up and closes when powered down to protect against dust.
 
2.	Customized
	on-screen gamma control
  - 
	Manual adjustment of the gamma curve
	is possible via an on-screen display, allowing the viewer to adjust
	projector luminance levels by either increasing contrast in scenes
	that are too dark or dimming washed-out scenes to ensure precise
	brightness levels suited to individual preferences. Up to three
	settings can be adjusted and stored for future use.
 
3. Flexible set-up
  - Setup is easy with the ±80
	percent vertical and ±34 percent horizontal motorized lens
	shift function that allows the projected picture to be moved
	horizontally or vertically via the remote control.
 
4. Quiet Operation
  - A more efficient cooling system
	reduces fan noise to 19dB.
 
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  - Both projectors also  include an
	external 12-volt trigger that can
	be used to automatically raise and lower a screen or draw curtains.  Also, an
	automatic lens cover opens and closes with power on/off.
 
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  - The projectors comply with
	HDMI version 1.3 (Deep Color/CEC) specifications, which reproduce
	subtler shades of grey, and CEC compatibility for system control.
 
  - 
	
	 - The
DLA-RS10 is scheduled to ship this month with a suggested list price of
$4,995.   The DLA-RS20 will be available in December at $7,495.
 Both models are part of JVC's Reference Series high end projector
line.
 
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ABOUT JVC
	PROFESSIONAL PRODUCTS COMPANY
	
JVC Professional Products Company, located in Wayne, New Jersey,
	is a leading manufacturer of home theater products and security
	products in addition to a complete line of broadcast and
	professional video systems. For more information about this, or any
	other JVC Professional Products product, contact Candace Vadnais at
	PFS Marketwyse 973-812-8883, ext. 430 or visit JVC’s Web site at
	http://pro.jvc.com  
# # #
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  - * THX certification is pending
	final testing and approval by THX Ltd.