- FOR IMMEDIATE RELEASE
HEARST TELEVISION ADOPTS JVC
CAMCORDERS FOR NEXT GENERATION
- WAYNE, NJ (April 13, 2010) – JVC
Professional Products, a division of JVC U.S.A., announced today
that Hearst Television, a station group based in New York City that
reaches about 18 percent of U.S. television households through its
29 television stations, is standardizing on JVC GY-HM100 ProHD
camcorders for its Next Generation Newsroom Project, a new
initiative that expands local news coverage.
- After a successful pilot project in three
stations last year, the Next Generation Newsroom Project was
launched in 2010 with deployments at WPBF in West Palm Beach, FL
(DMA #38), and KETV in Omaha, NE (DMA #76). Six additional Hearst
stations are now using the GY-HM100 camcorder as part of the Next
Generation Newsroom: KMBC in Kansas City, MO (DMA #32), WLWT in
Cincinnati, OH (DMA #33), WISN in Milwaukee, WI (DMA #35), WGAL in
Lancaster (DMA #39), KOCO in Oklahoma City, OK (DMA #45), and KCCI
in Des Moines, IA (DMA #72).
- According to Joe Addalia, director of
technology projects, WMUR in Manchester, NH, which also serves the
Boston market (DMA #7), and WESH in Orlando, FL (DMA #19), will
deploy new GY-HM100s within the month. Hearst plans to purchase
GY-HM100 camcorders for at least six more stations in 2010.
- The Next Generation Newsroom Project
represents a paradigm shift in news coverage for the station group.
Rather than hold news for regularly scheduled newscasts, these news
teams provide live streaming video to the Web, as well as produce
edited packages for broadcast. The teams do not replace
traditional news crews, but instead augment station coverage. “What
we're pushing is to get more content...faster and direct from the
field,” Addalia explained. “Our goal is to increase our reach
and win at local news. We're always live.”
- News teams have a portable kit built around a
GY-HM100 ProHD camcorder paired with a Dell laptop loaded with Adobe
Premiere Pro CS5 NLE software. For news packages from the field, the
GY-HM100 records native .MOV files, which can now be used natively
with Adobe Premiere Pro for editing – no ingest required. Addalia
said the news packages are recorded and edited in HD, then
downconverted to SD for FTP transport back to the station for the
local news broadcast.
- Addalia said the GY-HM100 is the ideal
camcorder for the Next Generation Newsroom Project, because it is a
full-featured professional camcorder that records to inexpensive
SDHC solid-state media, yet it is not intimidating to non-technical
personnel. “It's a small, lightweight package and it's easy to
deploy,” he noted.
- ABOUT JVC U.S.A.
Headquartered in Wayne, New Jersey, JVC U.S.A. is
a division of JVC Americas Corp., a wholly-owned subsidiary of
Victor Company of Japan Ltd. JVC distributes a complete line of
video and audio equipment for the consumer and professional markets.
For further product information, visit JVC’s Web site at
http://pro.jvc.com or call (800)582-5825.
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