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For Immediate Release
CREATIVE GROUP USES JVC SR-HD1500
BLU-RAY/HDD
COMBO RECORDER TO CREATE HD DUBS FOR
CLIENTS
WAYNE, NJ
(February 9, 2010)
– JVC Professional Products, division of JVC U.S.A., today announced
that Creative Group, a major post-production facility based in New York
City, is using the JVC SR-HD1500 Blu-ray and HDD combo recorder to produce HD
dubs of projects for its clients. Creative Group purchased two SR-HD1500 decks
through Excel
Media Systems in New York
City last month, and is already considering investing in more.
Nick
LaBorne, chief engineer, said the ability to produce Blu-ray dubs is important
for screening purposes. “The
evolution went from 3/4-inch tape to VHS to DVD,” he explained.
“Now we’re seeing more and more demand for Blu-ray.” The quality of the Blu-ray dubs from
the SR-HD1500 is “phenomenal,” according to both clients and HD
experts at Creative Group, and the unit itself is feature rich and user
friendly, LaBorne added.
Creative
Group has three locations in the United States and one in China. The main
facility in Times Square features 28 HD edit rooms and four surround sound
audio mixing suites, as well as transmission and distribution facilities,
broadcast design services, and more. Its largest client is ESPN, but the company
services a variety of broadcast, cable, and industrial accounts.
The SR-HD1500
offers FireWire (i.Link), composite/S-Video, USB, and SDHC card inputs, as well
as HDMI and component output and a RS-232C terminal for external control.
Creative Group, which uses HD-SDI with embedded audio throughout its facility,
uses the SR-HD1500 Blu-ray and HDD combo decks in tandem with the Edirol
VC-50HD HD-SDI video field converter.
According
to Bruce Adams, operations supervisor, the deck is being used daily to produce
a Blu-ray copy of The Daily Show with John Stewart. The workflow is
straightforward: The episode is copied from the HDCAM 1080i master tape to the
SR-HD1500’s built-in 500 GB hard drive, then recorded to a Blu-ray disc.
Adams said the entire process takes a little longer than real time – but without the SR-HD1500, it takes hours
to author a Blu-ray disc.
LaBorne
said the internal 500 GB hard drive was a major selling point. If he needs to
make multiple dubs for a client, he can store the material on the hard drive
and easily generate one copy after another. The deck can create professional BDMV (with
menu) or BDAV discs, and can author discs with auto-start or repeat playback
functionality.
The new JVC
combo deck is bringing in new business, too, according to Adams. Because the SR-HD1500 makes it easier and faster – and,
therefore, significantly less expensive – to produce a Blu-ray dub or a
looping Blu-ray disc, it is attracting interest from several potential clients.
“It saves times, which is good for me,” he said, “and our
clients are happy, so it’s a win-win.”
ABOUT JVC
U.S.A.
Headquartered in Wayne, New Jersey, JVC
U.S.A. is a division of JVC Americas Corp., a wholly-owned subsidiary of Victor
Company of Japan Ltd. JVC distributes a complete line of video and audio
equipment for the consumer and professional markets. For further product
information, visit JVC’s Web site at http://pro.jvc.com or call (800)582-5825.
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