Contact: Barbara Brown Jim Davies Dave Walton Roberts & John Communicore Inc. JVC 201-331-1070 407-324-2757 201-749-3239 FOR IMMEDIATE RELEASE: JVC HELPS DELIVER FIRST HIGH DEFINITION TV PROGRAMS INTO THE HOME Wayne, N.J. (November 8, 1995) -- For the first time, High Definition Television (HDTV) programs are available for public viewing, thanks to JVC PROFESSIONAL PRODUCTS' new W-VHS format. This innovative new technology from the inventor of both the VHS and the S-VHS formats delivers the first affordable HDTV VCR, the SR-W320. "When we first introduced the W-VHS format in 1994, we knew that it was only a matter of time before commercial applications would surface for the technology," said Steve Martin, national marketing development manager for JVC's HDTV products. "The unbeatable resolution that JVC's W-VHS HDTV format offers, coupled with the dramatic, wide screen 16:9 aspect ratio, makes this an ideal format for many types of programs. The SR-W320 recorder/player is highly advanced but is as easy to operate as a standard VCR." Communicore Inc., a home entertainment company, has negotiated an exclusive agreement with KCTS, a public television station in Seattle, Washington, to distribute its "Over" series of award winning High Definition programs. Select retail dealers and Communicore's High Definition catalog will offer the programs in JVC's W-VHS High Definition format. Each stunning high definition video in the series is priced at $250. Originally shot with HDTV equipment, the programs, including "Over America," "Over California," "Over Arizona," and "Washington D.C., Our Nation's Capital," offer breathtaking panoramic views of America from the air and an original musical score in hi-fi stereo. With resolution approaching 35mm film and the wide screen, viewers experience the sensation of watching the scene from an airplane window. "I have been preaching the gospel of HDTV since the 80's, doing demonstrations all over the country," said Jim Davies, president of Communicore. "Finally, through the genius of the W- VHS machine from JVC, we can deliver on that promise. We are on the verge of changing home entertainment forever." Communicore is presently talking with other programming sources and expects to offer many new HDTV titles including feature films, concerts, documentaries and more. The SR-W320 records and plays back Standard Definition (SD) in the NTSC 4:3 aspect ratio on ordinary VHS and S-VHS cassettes, and High Definition (HD) on special tape in a VHS-type shell. Because of its versatility, the W-VHS machine will not make existing VHS libraries obsolete. The W-VHS player lists for $9,850. Most data grade and all graphics grade multi-scan video projectors are capable of displaying high definition, but may require transcorder interface for use with the W-VHS format. "The high cost of HDTV has been a drawback to its popularity until now," said David Walton, JVC's communications marketing manager. "But, with the availability of our W-VHS recorder/player, HDTV can become a reality for various applications, including corporate board rooms, the entertainment field, and the scientific and medical fields for training and documentation purposes." Making HDTV a reality, JVC offers the KH-100U camera, a 3-CCD HDTV camera, and the HV-M260U HDTV monitor in addition to the SR- W320U recorder/player. JVC PROFESSIONAL PRODUCTS COMPANY distributes a complete line of broadcast and professional equipment including cameras, recorders, and editing products. For more information about HDTV products, contact Dave Walton, at 1-800-526-5308. For information regarding Communicore's "Over" series, call Jim Davies, at 407-324- 2757. ###