ARCHIVED

FOR IMMEDIATE RELEASE

JVC INTRODUCES PROFESSIONAL PROJECTOR TO INDUSTRY AND
HOME THEATER MARKETS
JVC's DLA-G150CL Set to Change the Way Hollywood Previews Film

WAYNE, NJ (February 4, 2002) - JVC PROFESSIONAL PRODUCTS COMPANY today released its latest professional projector, the DLA-G150CL, specifically for screening room, production, post- production environments and upscale home theaters. It is the first in JVC's CineLine projector series, a line of specially optimized products for Digital Cinema applications. The DLA-G150CL CineLine projector displays images that are as close to film as possible for critical screening applications. Based on JVC's award-winning D-ILA high-resolution projection technology, the DLA-G150CL sets new standards in small theater projection for critical screening room use. Because of its precision picture rendition, it is capable of delivering a theatrical experience that rivals that of a traditional motion picture theater.

The key to the DLA-G150CL's outstanding digital cinema performance is JVC's clever integration of its D-ILA projection engine with a digital processing system that optimizes gray scale and gamma levels for cinema performance.

Gray scale color tracking is set at the professional D65 standard to accurately reproduce video, television and DVD images. The DLA-G150CL is the only projector in its class to achieve this critical standard. JVC has applied its unique "Video Gamma Profile," whereby black level and color temperature are optimized to track throughout the full gamma range delivering a more accurate "film-like" viewing experience displaying the most subtle shade nuances even in the blacks. The projector boasts a remarkable 600:1 contrast ratio, and an optimum 1000 ANSI lumen brightness, ideal for screens 6 to 12 feet wide.

High definition HDTV images are sharp and crisp with enhanced depth and superior clarity because of the projector's S-XGA (1365 x 1024) native resolution. The DLA-G150CL is equipped with a xenon lamp for a warmer, more natural light, enabling true-to-life color reproduction that comes strikingly close to matching the look of 35mm film projected in a movie theater. The DLA-G150CL is FCC Class B certified for residential use.

"With the DLA-G150CL, JVC is delivering on the promise of a digital theater experience comparable to that of a traditional motion picture theater," noted Igor Shamay, product manager for JVC. "This is the best screening room projector available in the market -- bar none. The DLA-G150CL will be in great demand in the most critical screening rooms and upscale home theater installations."

Flexible Set-up Options for Easy Installation
The DLA-G150CL offers unbeatable installation flexibility with four optional interchangeable lenses. Most users will want to permanently mount the DLA-G150CL to a ceiling or back wall, but this versatile performer is just as at home as a tabletop projector or in rear projection installations. With sensitivity to the full home theater experience, the DLA-G150CL was designed for low operating noise and quieter fans.

Screen aspect ratio can be switched between 4:3 and 16:9 with the touch of one button on the easy to use wireless remote control. The DLA-G150CL can be connected directly to various sources including computers, VCR, DVD player or HDTV equipment. The DLA-G150CL is fully DTV ready, and is capable of displaying most DTV digital broadcast signals, including 480i, 480P, 720P, 1080/60i, 50i and 24 segmented frame progressive signals.

About JVC
JVC PROFESSIONAL PRODUCTS COMPANY, headquartered in Wayne, New Jersey, distributes a complete line of presentation, broadcast and CCTV professional equipment. For more information about JVC's professional products, including the DLA-G150CL, or any other JVC products, contact Deirdre Breakenridge at PFS Marketwyse at (973) 812-8883, or visit JVC's Web site at http://pro.jvc.com.

D-ILA is a registered trademark of The Victor Company of Japan Ltd.

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Four optional lenses are available to install the DLA-G150CL in any setting.